Watercooler

What Does Debate Speaking Time Mean for Twitter Follower Growth?

Turns out camera time during the Democratic debate may not translate to popularity growth – at least on Twitter. Former Vice President Joe Biden spoke the most during last Thursday’s debate, but ranked seventh in Twitter follower growth.

We’ve become accustomed to seeing the presidential candidates jockeying for airtime, and the third Democratic debate was no exception. But it turns out camera time may not matter so much when it comes to gaining voter popularity – at least on Twitter.

Front runner former Vice President Joe Biden spoke the most during last Thursday’s debate, with 3,392 words. That’s 609 words more than the next most-talkative candidate, Sen. Cory Booker (D-N.J.). However, Biden came in a distant 7th in terms of Twitter follower growth, nabbing just 8,557 new followers since the debate on Sept. 12.

On the other end of the spectrum, businessman Andrew Yang spoke the least during the debate – 50% less than Biden – but managed to nab nearly 40,000 new Twitter followers. Yang’s promise to give 10 families $1,000 a month for a year may have had something to do with his surging popularity online.

Similarly to Yang, former Rep. Beto O’Rourke (D-Texas) spoke the second least but had the third highest growth in Twitter followers.